I contacted Smart Marketing for a very simple reason: I needed help to keep my independent law firm solvent. The vast majority of my practice was devoted to representing young families with children, and I knew I had to reach out to other niche markets to generate additional revenue.
Smart Marketing gave me the marketing tools I needed to diversify and speak to a broader audience. Just as importantly, they gave me an infusion of ideas, momentum, energy, even confidence, to stick with it and build my practice. The staff is invariably friendly, enthusiastic, accommodating and willing to do whatever it takes to complete a particular project whenever I need it.
So, has my practice grown, has the process worked and been worth my investment? Let’s put it this way. I generated 60 percent more revenue in 2010 than in 2009. And I am quite confident that my practice will continue to thrive.
I think that a large part of my success is the direct result of Mark Merenda’s marketing insight and coaching. He seems to be on top of every marketing trend and has a solution (or several solutions) for whatever goal I wish to accomplish. The presentation Mark and the Smart Marketing staff put together for my seminars is nothing short of spectacular. Attendees genuinely enjoy it—sometimes I feel like a rock star, the response is so enthusiastic. One person came up to me after a presentation and said, “After watching that, I’m good with you.” He became a client shortly thereafter. The seminar coaching with Mark has also dramatically improved my presentation skills and my confidence in front of an audience.
In a way, Mark has become a role model for what I hope to accomplish with my practice: running a successful business while still taking the time to help others; finding (and keeping) an enthusiastic and talented staff; and laying the groundwork for future growth.
Thea Eliot
Attorney at Law
700 Larkspur Landing Circle
Suite 249
Larkspur, CA 94939
415–451-0123
www.thealaw.com