Marketing for Attorneys, Law Firms & Financial Professionals
Gary D. Altman is Smart
As a law firm, and not a marketing firm, I can’t begin to express the level of satisfaction and confidence we have in Mark Merenda and the wonderful staff at Smart Marketing. Our boutique estate planning law firm has been around for 15-plus years and we had — through networking, hard work and client and advisor referrals — already reached a level of success.
In 2006, we began to think about our marketing plans, growth, goals and vision for the 21st century and beyond. How could we increase our revenue, spread our wings into a larger territory and be in sync for what the customer wants, uses and expects in terms of estate planning deliverables in this technology age that we now live in? We recognized that we did not have the support or knowledge, nor the time and energy to focus on this aspect of our law firm. I love to practice law rather than developing creative marketing ideas.
It was time for a marketing person and solution! And boy was he right about the Internet!
I met Mark Merenda through our relationship with WealthCounsel at a National Conference. We were convinced after several meetings and phone calls that SmartMarketing could help us to achieve our goals. I can attest that for the 2007 year, we have increased our revenue by 30 percent just by initiating some of his suggestions. But what is truly most important is the customer service that is provided by all members of Mark’s team. They always have our back, and are prompt and efficient in getting our marketing projects complete. His team deserves a ton of credit. We have a long way to go to continue to be state of the art in marketing estate planning, but we are confident that with Smart Marketing behind us, we will be able to deliver and grow with the ever-increasing demands on our practice.Gary D. Altman
Altman & Associates
11300 Rockville Pike, Suite 605
Rockville, Maryland 20852
Phone: 301 468 3220
Fax: 301 468 3255
Direct: 301 299 0488
www.altmanassociates.net
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